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International agenda and strategy

Regional growth and prosperity is fundamentally shaped by the international economy. EEDA has a key role to play in shaping the East of England's response to the opportunities and challenges of a global economy.

The international team within EEDA has the responsibility for leading this agenda.

An international strategy has been developed in line with the priorities set out in the RES. In delivering this strategy, EEDA's focus will be on improving the region's international competitiveness, both directly through its programmes and partnerships and indirectly through the development of tools and benchmarking models.

EEDA has a much-strengthened leadership role in the management of the European Union Structural Fund programmes from 2007-13. All of these programmes are driven by the European Union's knowledge-based Lisbon agenda which is expressed at a regional level in the RES and EEDA's international strategy. Maximising the opportunities available through structural fund programmes that apply in the region as well as those which operate across the EU will be a core priority.

Increased levels of foreign direct investment and international trade are also key to boosting the region's economy. EEDA will work with EEI, UKTI and other partners such as higher education institutes (HEIs) and local authorities in developing a targeted approach to exploiting internationally significant sectors and markets. A complementary Greater South East programme will also bring opportunities to exploit global assets where a mega-region approach is most competitively advantageous.

These priorities form part of an important and exciting programme for EEDA. We look forward to working with partners to promote the East of England's international competitiveness.


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