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Design leads way in SME innovation
EEDA's Impact > Leadership case studies > Design leads way in SME innovation
Design leads way in SME innovation
Businesses are coming under growing pressure to reduce the carbon footprints of their products and services and although many recognise that creativity and innovation will assist in this process, it still remains a problem.
However, a new initiative from Cranfield University is set to help small businesses view this problem as a potential opportunity by offering advice and assistance in the development of new low carbon products and services.
The Sustainable Design-Led Innovation programme has been specifically designed to help SMEs look at their business practices and identify ways of innovating across all areas of their operations - from idea development to final delivery - with the overall aim of reducing the carbon footprint across their innovation-cycle.
4 February 2010
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