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East of England Regional Economic Strategy

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East of England: Space for Ideas

Inventing our future

Collective action for a sustainable economy

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What do we need to change?

  • Enterprise
    • 1Introduction
    • 2What will success look like?
    • 3Priorities
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Enterprise

Improving business performance and a stronger culture of entrepreneurship

Improving the performance of the region’s enterprises and encouraging more people to start an enterprise can contribute significantly to economic growth, productivity and job creation. New enterprises and increased market competition can also help to stimulate the adoption and development of innovations. Enterprises can increase their performance by taking advantage of opportunities in the international economy.

A number of enterprises also have the ambition and prospects to realise high growth. These enterprises will become some of the major innovators and employers of the future. Responding to their needs, and assisting growth potential in these enterprises, will also sustain and help improve the region’s economic performance. New and growth enterprises can also inject new wealth and jobs into the economies of areas that are deprived or that are in need of regeneration.

For information on sources of data used within the Enterprise goal, please, see the evidence base: part 2 section 3 and Statistical annex

There are persistent disparities in rates of entrepreneurship according to ethnic background, disability, age and gender. This represents untapped potential which, once addressed, will boost the overall rate of entrepreneurship in the region.

The regional economic strategy seeks to encourage entrepreneurship and improve leadership and management capacity amongst existing and potential entrepreneurs. The strategy aims to seek further benefits and opportunities in the international economy, using the advantage of the proximity of the region to core European markets. Being responsive to growth enterprises, and the need to enable improved business performance, the strategy seeks to improve the accessibility and impact of business support services.

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The Paper Trail in Apsley, Hertfordshire, Enterprising Britain runner-up 2007

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